Ocean Mist Farms, has promoted Jeff Fulton to vice president sales and product management.
"Just six months into his tenure at Ocean Mist, Jeff has already demonstrated the tremendous value and passion he brings to our organization," said president and chief executive officer, Chris Drew. "His deep industry knowledge and long-standing relationships, combined with a fresh perspective on our processes, products, and the way we operate, make for a powerful and winning combination."
Fulton brings more than 30 years of experience in sales, strategy, and team leadership, offering extensive product and market expertise to his new role. "When Jeff joined the company back in May, we knew his proven track record in business development and product management would be instrumental in leading and expanding our sales program," said Drew. "What we've also come to appreciate is the depth of the relationships he's built over decades in this industry, along with his thoughtful approach to partnership and business development. He brings a next-level caliber of expertise that complements and elevates the strong team we already have in place."
© Ocean Mist Farms
Jeff Fulton
After a three-decade career at Dole Vegetable Company, where early roles included sales coordinator in 1995 to vice president of fresh pack sales most recently, Fulton noted making the decision to move on at this point in his career was made with great consideration. "I've always respected Ocean Mist Farms from a competitor's standpoint as a brand synonymous with quality, service, and value," said Fulton. "Considering making this change would not have even come up on my radar had it not been for the exceptional industry reputation this brand and company has long since exhibited, along with the consistently premium quality fresh vegetables they put out to the marketplace."
In his new role, Fulton will lead strategic sales planning to drive revenue growth, strengthen profitability, and expand market reach. He will oversee budgeting and performance analysis, guide product positioning and pricing strategies, and support the successful launch of new products. Other responsibilities include building and retaining a high-performing sales team, fostering strong customer relationships, and partnering with Marketing to enhance the company's presence across all channels.
"The team welcomed me from day one, and demonstrated a strong commitment to continuous learning, growth, and exceptional customer service," said Fulton. "Their support made my acclimation seamless, and I know there are great things on the horizon for this dynamic group – and company – and I'm thrilled to be a part of it.
Another new role Fulton recently took on is 'grandfather' when he and his wife Kimberly welcomed their first grandchild – a grandson – earlier this month.
For more information:
Lori Bigras
Ocean Mist Farms
[email protected]
https://www.oceanmist.com/
