The Produce Industry Podcast, a weekly audio source in the produce industry, has reached a milestone of one million downloads in three years and 300 episodes published.
“Rarely am I lost for words. However, one million downloads has left me humbled and speechless,” said Patrick Kelly, founder, and host of the podcast.
Founded by Kelly in 2020, the podcast and its complementary channels, including The Produce Industry Show on YouTube, Fresh From the Field Fridays featuring host Dan Avakian and the recently added Wednesday program to amplify global perspectives featuring host Juantia Gaglio, engages more than 22,000 listeners weekly with insights from fields, ports, roads, and rails, exploring the challenges and opportunities across the food supply chain.
“Patrick’s entrepreneurial drive has set the podcast apart from content channels across our industry,” said Michael Chavez of Golden Star Citrus and founding member of the podcast. “Patrick doesn’t rest. He’s always creating new ways to engage companies across the supply chain, building a community of like-minded, passionate produce advocates.”
Patrick Kelly, The Produce Industry Podcast
The podcast and its sponsors deliver content daily through The Produce Industry Podcast App, podcast channels such as Apple Podcast and Spotify, a LinkedIn channel where Kelly hosts live events, and The Produce Industry Show on YouTube. Sponsors of the podcast gain value from the content they develop in partnership with Kelly and also from the reach of the community he’s created across the supply chain.
“The podcast offers not an avenue of exposure via the episodes but also through sowing a rich community of fresh produce industry experts, specialists, and enthusiasts that help move our industry into a new era of innovation and visibility,” said John E. Paap of Jac. Vandenberg, Inc., a podcast sponsor and regular guest sharing produce industry and commodity-specific history through the platform. “This is where the fresh produce industry in the 21st century needs to be, and this is the platform where it’s happening.”
“Our digital exposure within the produce industry hit an all-time high through our sponsorship, enabling us to reach target customers in ways we never experienced,” said podcast sponsor Mattie Fisher of John Greene Logistics Companies (JGLC). “The podcast offers a fresh, innovative perspective to content development, bolstered by Patrick’s enthusiastic spirit, delivering unique ways of connecting the supply chain.”
Kelly also brings industry trade shows to life with daily reporting from the show floor, as well as product features, live through his channels during the show. “Equifruit has seen tremendous value in partnering with the podcast,” said Kim Chackal, Equifruit. “Patrick and the team are genuinely supportive of our brand and have gone the extra mile to deliver visibility and value.”