The Texas International Produce Association (TIPA) has announced Dave McGillivray as the 2022 Viva Fresh Expo keynote speaker at the Gaylord Texan Resort & Convention Center in Grapevine, TX on April 21-23, 2022.
McGillivray might not be a household name to the average American, but if you know anything about the Boston Marathon, you know Dave’s work. Serving since 1988 as the technical and race director of the B.A.A. Boston Marathon, McGillivray is an athlete, entrepreneur, motivational speaker, philanthropist, author and survivor of a triple bypass heart surgery.
The Viva Fresh steering committee is committed to sharing the message of healthy eating and the power of fresh fruits and vegetables, a message championed by a world-class athlete. McGillivray, who by his own account, did not commit to eating healthy until he was faced with a major health crisis and recovery that was a product of both his genetics and poor eating habits.
As an athlete, McGillivray has logged more than 150,000 miles, completed 164 marathons, is a nine-time competitor in the Ironman Triathlon World Championship and has been inducted into the USA Triathlon Hall of Fame, not to mention has completed a coast to coast run for charity. But his proudest accomplishment might be that he and his company, DMSE, have raised more than $200 million for various charities over the past 40 years.
McGillivray’s experience extends far beyond his athletic achievements, with unique skills in business, logistics and problem solving that he shares in stories about the moments in the aftermath of the Boston Marathon bombing, along with the challenges of pivoting to new business models during a pandemic.
“Inspiration comes in many forms, including that of cautionary tales and Dave’s story is just that,” said Dante Galeazzi, CEO and president of TIPA. “To hear first hand from a dedicated athlete how he found his way to healthy eating and had to change his lifestyle to include more fruits and vegetables is a reminder that no one is immune, and we all need to find the clean eating balance in a stressful life.”
Viva Fresh serves to shine a light on the Lower Rio Grande Valley as an emerging trade corridor and production zone for fresh fruits and vegetables, as well as to promote healthy eating and a healthy lifestyle. The three-day event focuses on networking, education and building relationships in a relaxed and intimate setting.
For more information:
Jen Velasquez
Viva Fresh
Tel: +1 (813) 380-8411
Jen@fulltiltmarketing.net
www.vivafreshexpo.com