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Organic Produce Summit 2023 looks at what lies ahead in grocery marketing

Leaders from three progressive grocery operations will discuss the future of supermarket retailing and the role of fresh produce during the Retailer Roundtable keynote presentation at Organic Produce Summit 2023 this July in Monterey, California. 

“What Lies Ahead for Fresh Produce and Grocery Marketing" will feature Daniel Bell, director of produce for Grocery Outlet; Sonya Constable, vice president of produce for Sprouts Farmers Market; and Daniel Litwin, vice president fresh produce merchandising for Misfits Market. The session will be moderated by Kevin Coupe of Morning News Beat.

Left to right: Daniel Bell, Sonya Constable

This insightful and informative conversation will discuss how grocery operators are addressing a variety of challenges and identify opportunities that may exist in the future. Among the subjects to be discussed are the evolving consumer, supply chain issues, the role of technology and e-commerce and new formats and innovations in grocery retailing.

“As the world of grocery retail evolves faster than ever, the changes and impacts are felt across the entire supply chain. OPS attendees will hear how the fresh produce industry and those focused on organics are dealing with the rapidly changing landscape—and what marketing and selling to consumers may look like in the future,” said Susan Canales, president of Organic Produce Summit.

Left to right: Daniel Litwin, Kevin Coupe

OPS 2023 is designed to bring together organic fresh produce growers, shippers and processors with retailers and buying organizations from across North America. The seventh annual event will be held July 12-13 at the Monterey Conference Center in Monterey, California.

The Retailer Roundtable keynote is the second keynote announcement for OPS 2023. In the first keynote, Divert’s co-founder and CEO Ryan Begin will share about his company’s role in addressing the human and environmental crises created by food waste in a TED Talk-style presentation titled, “Protecting the Value of Food: Learning to Value Food at All Stages of Its Lifecycle—from Seed to Wasted Food to Renewable Energy.”

In addition to the keynote presentations, engaging and relevant ed sessions will round out the OPS 2023 educational program and cover topics including sustainability, the growing importance of CEA (Controlled Environment Agriculture), new organic rules and regulations, the power of plants and organic produce sales in an era of inflation.

OPS 2023 also includes a selection of field tours for qualified retailers and buyers, a gala opening night reception and a sold-out trade show floor featuring over 170 producers and processors of organic fresh produce from across North America and the globe.

More information will be made available in the coming weeks as the event’s program becomes finalized. Registration to attend OPS 2023 is available at www.organicproducesummit.com.

For more information:
Matt Seeley
Organic Produce Summit
Tel: +1 (831) 884-5092
Matt@organicproducenetwork.com 
www.organicproducesummit.com  

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