Ready Pac Foods, Inc. ranked 14th in the 2016 IRI survey listing the top growth leaders in the consumer packaged goods (CPG) industry. The ranking, announced at the Food Marketing Institute’s Midwinter conference earlier this year, marks the second year Ready Pac Foods has been recognized in the small business category for the CPG industry.
The top themes highlighted by the growth leaders for driving business in 2016 included indulgence, functional beverages as a growing snack trend, convenience-driven snacking, popularity of plant-based proteins and the proliferation of natural ingredients in consumers’ eating habits.
“Two of the macro trends that we innovate against – indulgence and convenience – are also key takeaways across the top growth leaders in this study,” said Ready Pac Foods CMO Tristan Simpson. “We always keep the consumer at the forefront of our development as we strive to delight them with fresh and indulgent experiences."
In 2015, the brand was recognized by the IRI CPG Growth Leaders Survey as a top leader for identifying key trends in the market.
Over 400 CPG manufacturers with more than $100 million in sales in measured channels were considered for the ranking, which was divided into three categories: Top 10 Large, Top 15 Midsize and Top 15 Small businesses.
Contact:
Alan Hilowitz
Ready Pac Foods
Tel: +1 626-678-2222