The Export Director of the Commission on the Promotion of Peru for Export and Tourism (PromPerú), Luís Torres Paz, informed that Peru generated around 80 US$ million in business at the recent Fruit Logistica 2013, held in Berlin, Germany, between 6 and 8 February.
He stated that the volume of business experienced a 78% growth compared to last year, when US$ 45 million were generated. "This means we are on the right track, as our products are now more popular," he affirmed, highlighting that at least 10,000 commercial contacts were made.
The products attracting the most attention were asparagus, grapes, citrus, avocados, mangoes and peppers. There was also a big demand for products that Peru is only starting to develop, like pomegranates, blueberries and Cape gooseberries.
For his part, the coordinator of Promperú's Agro Industry Department, William Arteaga Donayre, explained that Europe's growing demand for Peruvian fruit and vegetables has allowed many Peruvian entrepreneurs to expand their markets and analyse trends, giving direction to their investments.
Regarding the Free Trade Agreement Peru signed with the EU, which came into force last Friday, he stated that it offers a "huge" opportunity to continue growing commercially.
Source: Agraria.pe