Fresh strawberry prices tend to exhibit strong seasonal trends in part because of their relatively short shelf life. Even being refrigerated immediately after harvest, fresh-picked strawberries last about 1 to 2 weeks, reducing the ability to store the crop and maintain a consistent supply. In the United States, grower prices for fresh organic strawberries move in tandem with conventional strawberry prices throughout the year while also typically running 40 to 50 percent higher than conventional prices—this difference is known as a “price premium.”
In late fall and throughout winter, supply wanes even though demand remains robust. During this period, grower (or farm-gate) price premiums for organic strawberries rise above typical levels. From 2018–22, the highest average price premium was in January, when organic strawberry prices were 74 to 88 percent higher than conventional strawberries. Price premiums in July averaged 18 to 24 percent.
Organic strawberry production has increased faster than conventional production. Since 2008, domestic organic strawberry acreage has tripled in California, which provides about 75 percent of U.S. organic strawberry production. This chart updates one that appeared in the USDA Economic Research Service report The Changing Landscape of U.S. Strawberry and Blueberry Markets: Production, Trade, and Challenges from 2000 to 2020, published in September 2023.
For more information: ers.usda.gov