This is what Kölla Valencia expects from this year's strawberry campaign: "We believe it will be a good year as far as the quality is concerned," affirms Philipp Infantes, Export Area Manager at Kölla Valencia. In fact, this year, in addition to having the Primoris variety, the range will be expanded with the new A-10, which is much tastier.
The countries that are most interested in this type of strawberry, supplied by Kölla Valencia, are France, Germany Switzerland and, very recently, Malta. "Most of our products are exported overseas," assures Infantes.
Of course, there can be considerable competition when clashing with the campaigns of "neighbouring" countries, such as Morocco, Portugal, France or Italy; however, with the supply of selected varieties, the firm hopes not only to offer the highest visual quality, but also a product with organoleptic and taste properties that allow it to differentiate itself from all other competitors.
More information:
Anthony Poirier
Kölla Valencia SA
Tel. +34 96 353 18 32
