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Japan says Hello Kitty as branded melons hit the market

Hello Kitty melons are grown in Furano, Hokkaido; the special melon weighs roughly 1.8 kilograms (3.97 pounds), and stands out from its counterparts with a Hello Kitty face etched onto it.



Hello Kitty Furano melons cost 5,500 yen (US$51.62) each. They are created by carving the image on the surface of the fruit approximately one month before harvest. During the final weeks of growth, the hollow grooves take on the same colour and appearance as the fruit’s natural netting, creating an organic-looking image.



As in previous years, the Hello Kitty melons will be limited to a run of 300, available with free delivery within Japan from online gourmet food specialty shop, Belluna. And to add to the adorableness of the unusual gift, the melon will be packed in a specially marked green box featuring the cute character from Sanrio.

Source: en.rocketnews24.com
Images: PR Times, Belluna
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