US: New Chiquita CEO given banana dictionary
"Every business has its language," Lonergan says. "This is a business with some level of sophistication."
He says his goal at the company is to stick by the decision to bring the focus back to selling banana and salad. He says he believes this can be accomplished by growing market share and expanding into new markets.
As in any corporate turnaround, the ultimate decision may be to sell Chiquita, he acknowledged. "It’s not my goal," he said. "It’s always a possibility."
Source: bizjournals.com
