Moldovan farmers are selling early-season apples for an average of 20 lei/kg (approx. $1.18), the highest starting price ever recorded for summer apple varieties in the country, according to EastFruit and Logos Press. This price has remained stable for two weeks since the harvest began.
The 2025 early apple season started on schedule compared to the five-year average, though two weeks later than in 2024. The price is nearly double that of mid-July last year.
In a regional context, Moldova's prices are high but not exceptional. In Ukraine, early apple prices have tripled year-on-year to around $1.55/kg, while in Poland they stand at $1.23/kg. Analysts expect prices to decline in those markets due to growing supply. However, a similar drop is unlikely in Moldova due to the limited availability of early varieties.
Key reasons for Moldova's high prices include:
- Early apple varieties make up less than 10% of the country's total apple production.
- Many old and low-yielding early orchards have been uprooted in recent years.
- Seasonal fruits and berries are unusually expensive in 2025, pushing up apple prices in comparison.
- Broader European trends: Weather anomalies, rising labor and production costs, and logistical challenges have affected supply chains and pricing across the region.
Yurii Fală, Executive Director of Moldova Fruct, notes that high starting prices reflect a pan-European trend, not just local dynamics.
Source: logos-pres.md
