Harvesting of asparagus in Michigan began on May 1–a normal start time for the vegetable in the state. "The crop is looking great. We may start a little slow, but the colder nights should enhance quality," says Ken Korson, apple and asparagus category manager for North Bay Produce.
© North Bay Produce
The harvesting of asparagus in Michigan began on May 1.
In Michigan, the growing conditions generally have been a little cooler than normal but overall, good. The weather is one of the biggest challenges for growing asparagus in the state given it's best if extreme temperatures are avoided to maintain quality. While southern Michigan has started its production, northern Michigan will start around May 10-12.
Generally, the supply looks similar to last year in Michigan with the southern region picking up around May 12. "So there will be great volume for promotions," says Korson, adding that it will be promoting 28 and 11 lb. conventional and organic asparagus and 11 lb. purple asparagus all season. "Fresh asparagus is a sign that spring is here and summer is right around the corner."
© North Bay ProduceKorson says North Bay Produce will promote 28 and 11 lb. conventional and organic asparagus and 11 lb. purple asparagus all season.
Healthy continued demand anticipated
How about the demand for asparagus? "This year, so far early in the season, we are experiencing stronger-than-average demand for asparagus, coinciding with a decline in imports. We remain optimistic that demand will continue to be robust, ensuring a successful sales season," says Korson.
After all, the consumption of asparagus tends to be high during this time of year, especially with spring and summer cookouts approaching. North Bay Produce has promotions planned to help further inspire consumers to get grilling and incorporate this key state crop into their meals during this short growing season which lasts until mid to late June.
© North Bay Produce
Ron Richter from Richter Farms in Michigan's asparagus fields.
Pricing is very similar to the last five years at this point in the season. "Looking ahead, I expect us to warm up by the second week of May in Michigan, which will increase the picks and offer consistent sizing," says Korson.
For more information:
Sharon Robb
North Bay Produce, Inc.
Tel: +1 (231) 946-1941
[email protected]
www.northbayproduce.com
