The Michigan Asparagus Advisory Board (MAAB) announces the release of its 2023 video series that celebrates the flavor and benefits of Michigan asparagus. Designed to appeal to consumers, these videos explore the distinct taste, freshness, quality, nutritional value and versatility of Michigan asparagus.
Developed in collaboration between asparagus farming families and the Michigan Department of Agriculture and Rural Development, these videos highlight the unique taste of Michigan asparagus.
Produce buyers are encouraged to leverage these videos on their social media channels, utilizing the passion and expertise of the Michigan family farms featured in the videos. By showcasing the distinct flavor, freshness and qualities of Michigan asparagus, retailers can engage their audience and drive sales.