Aldi plans to accelerate investment in Polish market in 2018
The Aldi network in Poland currently consists of 124 stores, located mainly in western and southern Poland. The company plans further expansion, but the current priority is to modernise and rebuild existing stores to provide customers with more intuitive shopping in a friendly environment. Over the last 10 years, Aldi has grown steadily in the Polish market with an average of 22 new stores opened each year.
"We can certainly talk about investment acceleration in our plans for 2018. We will almost double the number of modernised stores, and the number of new openings will remain at a similar level, with a tendency to grow," stated Tomasz Gawlik, deputy director for the expansion of Aldi Sp. z o.o.
An important element of Aldi's development strategy is the chain's focus on large cities, where the retailer is opening more and more stores. However, "we are not forgetting about the new openings and modernisation of stores in smaller towns. Both directions are equally important to us," emphasises Tomasz Gawlik.
Source: wiadomoscihandlowe.pl
