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Spain: Vega Baja del Segura artichoke acreage up 20%
The president of the Vega Baja del Segura Artichoke Association, Diego Martínez, affirmed that "this campaign's acreage is expected to increase by 20% compared to the previous season." Artichoke plantations have grown by 300 hectares, from last year's 1,400 to the 1,700 expected for the 2013/2014 campaign.
The Region of Valencia's Councillor of Agriculture, Food and Water, José Císcar, chaired the official inauguration of the Vega Baja del Segura artichoke harvest campaign in the town of Orihuela.
Diego Martínez stated that the season "has started with optimism, as the most ambient temperatures for this crop have already arrived, which should result in an excellent quality product, increasingly more recognised both nationally and internationally."
For the president of the Association, the increase in the acreage and the popularity amongst consumers "show that Vega Baja del Segura artichokes are a fashionable product, mainly due to their profitability and the promotions currently underway."
According to Martínez, "the region of Vega Baja del Segura accumulates around 80% of the province's entire artichoke production, consolidating it as a leading producer in the Region of Valencia and one of Spain's most active producing areas."
As for the international market, more than 30% of Vega Baja del Segura's artichoke production is exported, both fresh and processed, to countries such as France, Italy, Germany and the United Kingdom, amongst others.