US (TX): Frontera Produce unveil new website
“We’re very humbled that we are able to reach this exciting milestone,” Will Steele, President and CEO of Frontera Produce said. “We owe our longevity to so many people: our employees, our customers and an entire industry that has supported us throughout our journey.”
The launch of the newly designed website kicks off a year-long 20th Anniversary celebration. The site showcases the company’s main product lines: tropicals, melons, ethnics and Texas-grown produce, along with their values and team members and a continued focus on direct consumer-connectivity. Frontera has a history of providing consumers with valuable information about their fresh products and engaging with them on a daily basis through social media channels.
The website will serve as the company’s communications hub and will regularly feature a wide variety of promotions scheduled throughout 2013.
“We’re looking forward to introducing new types of consumer promotions this year,” said Amy Gates, Executive Vice President for Frontera Produce. “We hope our approach will complement our online marketing strategy by strengthening our relationships with both our retail partners and consumers, particularly our local consumers across Texas.”
For more information:
Amy Gates
Tel: +1 956 381 5701
[email protected]
www.fronteraproduce.com