Dole's float wins 2017 Tournament of Roses Parade
"'Spirit of Hawaii,' celebrates Dole Packaged Foods' rich history and beginnings in the Hawaiian Islands, dating back to 1899 when James Dole first traveled to the tropical paradise. The float featured colorful and floral sculpted animals including parrots, sea turtles and geckos decorated in tropical flowers, a 10-foot tall sculpture of Hawaiian King Kamehameha and an erupting volcano." Dole representatives said.
With the mission to encourage people to live healthy vibrant lifestyles, the float featured non-GMO fruits including bananas, pineapples, and mangoes. Four waterfalls flowed throughout the float, utilizing 2,000 gallons of recycled water, showcasing Dole Packaged Foods' commitment to preserving natural resources around the world.
Created by Fiesta Parade Floats, "Spirit of Hawaii" stood at 55 feet long, 18 feet wide and over 28 feet tall. Fiesta Parade Floats also designed and built, with the help of Dole employees, Dole Packaged Foods' previous award-winning entries.
source: broadwayworld.com