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Indian mangoes return to China via Superplum

In a diplomatic development, Indian mangoes have made a resurgence in China this summer, underlining a rich history of Sino-Indian diplomatic exchanges. Various premium Indian mango varieties such as 'Sindhoora', 'Banganapalli', 'Alphonso', 'Himsagar', 'Dussheri', 'Langra', and 'Chausa' featured prominently at the 'Aam Mahotsav' organized by the Indian Consulate in Guangzhou last Friday.

The Indian mango export initiative is spearheaded by Superplum, an Indian agritech firm recognized for exporting high-quality fresh fruits. The retail distribution of these mangoes in China is handled through AEON Retail outlets.

During the event, Consul General Shambhu Hakki acknowledged South China's consumer potential for high-value Indian agricultural imports. The Consulate has taken various steps, including showcasing Indian products at a dedicated exhibition as highlighted in a press release by the Indian mission.

The history of the mango trade between India and China dates back to 1955 when India's first Prime Minister, Jawaharlal Nehru, introduced mango saplings to China. This introduction laid the groundwork for future export agreements, notably enhanced during a 2003 diplomatic visit to Beijing by then Prime Minister Atal Bihari Vajpayee. Meanwhile, the Chinese regions have been cultivating mangoes domestically in the southern provinces.

Shobhit Gupta, CEO of Superplum, revealed strategies for creating advanced supply chains and warehouse networks aimed at boosting Indian mango exports to the emerging market in China. Superplum's mango exports already extend to regions such as the UK and Canada, and Gupta forecasts growth in Chinese exports.

The Aam Mahotsav saw participation from over 60 stakeholders, including local importers and diplomatic representatives.

Source: The Economic Times

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