This change has been introduced after the analysis of the results of the surveys carried out in the latest edition of the fair, from which it can be deduced that the most productive working days to do business are Tuesday, Wednesday and Thursday, while Mondays and Fridays are the worst rated by participants.
The new days will make it possible to expand the opportunities for suppliers and purchasers to meet, maximising the profitability of the investment made by the participants attending Fruit Attraction, both in the exhibition area and in the visitors. The average time of assistance to Fruit Attraction is 1.7 days, and in this way, a more efficient use of time will be encouraged, improving the chance of holding successful commercial meetings.
