FOOD freshly partners with IG International to bring fresh-cut to India
Sukhdev Singh, CEO, FOOD freshly India, said, "We are soon planning to launch cut-and-sliced apples and pears packaged with a shelf-life of over 10 days for easy consumption without any health hazards. Initially, we will reach out to the big cities, including Mumbai."
Singh added, "We have set a capex of 6,00,000 euros for building infrastructure, equipment and technology. We have already set up a processing plant in Navi Mumbai and have begun an awareness drive and product tasting. We will soon commercially launch sliced apples and pears in Mumbai."
While the project will begin with apples and pears, various other fruits, which are under the lab testing process currently, will be introduced at a later stage, Singh said. He said, depending on the demand, the company will expand its product portfolio to include other fruits and salads as well.
source: news.franchiseindia.com
