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UK’s first air-dried vegetable crisps launched

The UK’s first air-dried range of vegetable crisps including Tomato & Cucumber, Pepper & Courgette and Beetroot & Parsnip, has been launched by Nim’s Fruit Crisps. Aimed at health-conscious consumers, the new range is made from 100% fresh vegetables.

In October last year, Nim’s Fruit Crisps relaunched manufacturing at a new Kent-based air-drying factory – the only such production line in the UK. The process ensures fresh produce maintains as much nutritional content, authentic taste and brightness of colour as possible, and gives a crisp texture that remains once bagged. 

Nim’s Fruit Crisps founder, Nimisha Raja, said: “It’s exciting to now offer a savoury alternative to our sweet and tangy fruit crisps. Our new facility has allowed for rapid NPD as well as continuing to offer the ability to seal in the authentic taste of the vegetables and retain as much nutritional content as possible.”

Source: slrmag.co.uk

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