UK Scott Farms adds sweet potato crisps in 3 colours
They have been launched by Scott Farms, the largest importer of sweet potatoes into Europe, which cooks all its crisps in the UK to ensure traceability, provenance and freshness.
The farm, which has been in the Scott family for over four generations, launched its orange variety of sweet potato crisps nationally in the UK last year and has already seen strong sales.
Both the three-colour and the orange crisps come in either 40g bags or 100g bags. The 40g bags are packed in cases of 24 and the 100g bags in cases of 12, available from wholesalers nationally.
“Our original orange sweet potato chips have been extremely well received by consumers who love the fact that we grow the sweet potatoes, hand select them, and cook them here in the UK.
“We are now doing exactly the same with our purple and white varieties, so we have absolute control of provenance from seed to pack – something we think no other vegetable crisp producer can claim.”
Scott Farms International has seen significant year-on-year growth in sales of sweet potatoes. This was reflected by the UK’s Office for National Statistics adding sweet potatoes to its shopping basket of items used to show Britain’s changing shopping habits.
Source: barmagazine.co.uk
