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Let's be smarter about getting food to low-income people

In most metropolitan areas, getting groceries is as easy as going online. Peapod, Instacart, Amazon Fresh and Fresh Direct are among a growing number of companies looking to make food shopping faster and easier. While for most of their current customers, the service they provide is a convenience, for the 30 million people living in areas with limited access to healthy food options, these services could be game changing.

Getting smarter about getting food to those in need would have tremendous impact on the 49 million people in the U.S. suffering from food insecurity. Many of these people are also counted among the nearly 47 million renters paying more than 30 percent of their income for housing. And research has shown that when people are affordably housed, they spend an average of $133 more on food every month.

For families who are housing and food insecure, taking advantage of grocery delivery services isn't easy. They might not have reliable internet access at home or at work. Or, because of irregular work hours, they can't be at home to accept deliveries. Lower-income people might not meet membership or minimum purchase requirements, or encounter technical challenges to using SNAP (the Supplemental Nutrition Assistance Program, formerly known as food stamps) or other EBT-based payment systems.

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