Ireland: Superquinn loses top man to Dunnes Stores
In August, Musgrave announced it was going to get rid of the Superquinn name and rebrand the 24 outlets as SuperValu. The change will come into effect in February.
Musgrave also said the rebranding would result in 102 staff at Superquinn's support office in Lucan, Co Dublin, losing their jobs by the beginning of 2015.
Dunnes Stores is the second-biggest player in Ireland's multi-billion Euro grocery market, with a 23.6pc share. Tesco has 26.5pc, but its sales have been falling sharply.
Industry sources reckon that between them, Aldi and Lidl control about 20pc of the market here -- much more than the combined 13.7pc share that Kantar figures suggest.
Source: Irish Independent
