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"US: Trade group seeks standardization of term "greenhouse"

As a result of increasing consumer demand the Certified Greenhouse Farmers trade group is looking is looking to standardise what is meant by the term "greenhouse."

The group, formerly known as the North American Greenhouse Hothouse Vegetable Association, said that tomatoes grown in greenhouses attracted a higher price - around 40 cents per pound - than those grown in open field cultivation and that 50% of all tomatoes grown are labelled as being greenhouse grown.

"Unlike certified organic, there is no standard national definition for greenhouse production," said Ed Beckman, president of Certified Greenhouse Farmers, in a press release. "Consumers and retailers that purchase greenhouse-grown produce should be assured that produce labeled as greenhouse is, in fact, produced in a defined greenhouse. Without such protection, consumers are paying a premium for what is essentially a field-grown product masquerading as greenhouse."

The group has the definition of what it would like to see the greenhouse definition be:

"A fully enclosed permanent aluminum or steel structure clad in either glass or impermeable plastic for the controlled environment growing of certified greenhouse/hothouse vegetables using together: computerized irrigation and climate control systems, including heating and ventilation capability; a soilless medium that substitutes for soil (under the greenhouse/hothouse); hydroponic methods; and Integrated Pest Management, without the use of herbicides."

Source: supermarketnews.com


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