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Spain: More surface with Pedroñeras´s Purple Garlic

The 2011-12 campaign for garlic with IGP statushas registered a total of 3,200 hectares. These hectares are all located in the production area in the provinces of Albacete, Ciudad Real, Cuenca and Toledo. The acreage represents 13% more than was registered in the past campaign, and confirms the growth of productive potential of the IGP Pedroñeras´Purple Garlic, which currently reached 24,000 tons.

Promotion at La Despensa

In addition the Association IGP Pedroñeras´Purple Garlic (Cuenca) is developing promotions in supermarkets of the Group La Despensa, in Toledo, Ciudad Real, Cuenca and Albacete. Specifically, in Toledo and Ciudad Real during the month of May, tripling the product, and in the coming days it will be held in Albacete and Cuenca. These provinces are not the only strategic promotion points defined by the Association, as they will be complemented with other promotions in Madrid, along side the nutrition group Castilian-Manchego, la Despensa.

Source: IGP