Ireland: Tesco sees sales fall
Keohane added: "Despite a continuing stressed domestic economy, Irish consumers are proving resilient and adopting practical responses to the pressures on family incomes. We are seeing customers increasingly opting for fresh products in providing healthier meal options for their families, as well as shopping special offers and buying more own label products. Our out performance relative to the market reflects the excellent efforts of our staff in Ireland".
"Recent improvements in consumer sentiment are currently being reflected in our shops. Notwithstanding, we will continue to adapt our range and pricing to help customers get by in what are tough economic times. We will particularly be focussing on strengthening our range of fresh produce, and increasing our Irish range in the coming year".
Source: www.kamcity.com