Hazel Technologies, Inc. announced a partnership with Jasmine Vineyards, a San Joaquin Valley-based table grape grower-packer-shipper of more than a dozen different varieties of grapes.
Jasmine Vineyards plans to integrate Hazel® products across its grape portfolio to extend grape shelf life throughout the California season. In addition to supplying the U.S. market, Jasmine Vineyards ships worldwide and uses Hazel’s products in its containers traveling to Asia, Oceania and other global destinations.
California’s Central Valley is home to research, innovation and flavor for the table grape category. The California Table Grape Commission notes the season in the Central Valley spans from June to January when the region’s 350 plus growers cultivate 80 different varieties, ranging from classic cultivars to dynamic new breeds. After watching South American growers’ trial Hazel’s post-harvest technologies, Jasmine Vineyards is integrating Hazel’s solutions to its top varieties like Flame, Summer Crunch, Sweet Globe, Sweet Celebration and Summer Royal.
"At Jasmine Vineyards, we're always looking for ways to invest in our product," said Jon P. Zaninovich, owner and president of Jasmine Vineyards. "Our goal is to give consumers that one-of-a-kind sweet, juicy crunch of a California-grown grape: whether they're snacking on Jasmine Vineyards grapes in the Mid-West or New Zealand or London or anywhere else our grapes can be purchased. When we learned of Hazel Tech's ability to extend shelf life and reduce waste, that investment decision was a no-brainer. We expect impressive results with Hazel 100TM across our export programs and look forward to the feedback from both our wholesale buyers and consumers from across the globe."
Right: Jon P. Zaninovich
“Ninety-nine percent of U.S. table grapes are produced in the Coachella and San Joaquin Valleys. Between the rich soil and climate, Mother Nature has created the optimal growing conditions for grapes in California, Hazel 100 helps consumers experience the best that California table grapes have to offer, no matter how long the supply chain is,” said Aidan Mouat, CEO, Hazel Technologies. “At Hazel we are extremely focused on providing technologies that protect quality and prevent food waste in the grape category. Our trusted partners in the category like Jasmine Vineyards use Hazel Tech products to increase sales and reduce waste together with their retail partners.”
Right: Aidan Mouat