Consumers are changing and becoming increasingly critical about what they include in their shopping carts.
"Demand for natural drinks without added sugars, but packed with real vitamins, is booming. We are responding to it with our new Kiwi Gold juice: 100% natural and chilled," stated Spanish company Vianature.
"The juice is a blend of Gold kiwi—the sweetest and mildest of all kiwis—with orange, grape, apple, and banana. The result? A fresh, slightly exotic flavor with a citrus twist. It's a unique experience, and an ideal summer drink perfectly in line with the current healthy consumption trends," they stated.
© Vianature
The chilled juice sector continues to grow, especially during warmer months. "The success of earlier product launches has shown that consumers want refreshing and healthy options in summer. This new product supports that trend. It's a natural energy booster suitable for any time of day," Vianature said.
The visible kiwi seeds in the juice emphasize its natural image and are a "key factor in the purchase decision," they added.
"The new Kiwi Gold Juice is now ready for distribution, ensuring it will be on shelves this summer. It's an opportunity to attract health-conscious consumers with an innovative product that is perfectly tailored to the Spanish market," Vianature stressed.
For more information:
Fernanda Silveira / Rocío Méndez
Vianature
Tel: +34 968 278 200
Email: [email protected]
Email: [email protected]
www.vianature.es
