Western Australia's valued Buy West Eat Best initiative celebrates its 15-year milestone this month, making it the nation's longest-running voluntary State-of-origin food labelling program.
Buy West Eat Best began in 2008 and has provided customers with trusted food labelling for premium food and beverages that are grown, farmed, fished, processed, prepared and served right here in WA.
The program, delivered by the WA Government, has grown from 38 founding members to around 240 members, from a diverse range of businesses and brands across the State's entire food and beverage supply chain. The distinctive bite-mark logo has become a trusted identity for WA produce on retail shelves, restaurant menus and stores, making it easier for shoppers to choose to buy local.
October is Buy West Eat Best month – a time to remind all Western Australians to think local, buy local and eat local – and is marked by a series of local food events, in-store retail promotions and member-driven marketing campaigns.
Milestone events this month include a Parliamentary celebration with founding program members and Meet the Buyer, the State's biggest and most diverse trade show exhibition of WA food and beverage businesses.
For more information: buywesteatbest.org.au