With IFPA’s Global Show fast approaching, the California Giant Berry Farms team is eager to showcase their offering of high-quality strawberries, blueberries, raspberries and blackberries.
Berries in tow, the fruit purveyor plans to focus on its year-round supply of sustainably grown fresh berries that represent the highest standards for quality, consistency and smiles from the lens of the brand’s 2022 Happiness Harvested campaign.
California Giant Berry Farms will showcase its offering of strawberries, blueberries, raspberries and blackberries.
As sponsors of the Networking Breakfast, California Giant is providing a behind-the-scenes peek into its growing operations, showcasing the fruits of its labor and the labor that makes it all possible. The video encompasses the spirit of Happiness Harvested and includes a focus on the company’s dedication to being stewards of the land along with focusing on being there for its neighbors.
“Happiness Harvested celebrates the hard work that goes into bringing quality berries to the table and the innate joy that fresh berries bring—to consumers, retailers, foodservice—and beyond,” said director of marketing Kyla Oberman. “From our dedicated grower-partners to the hardworking harvest crews and California Giant family, we wanted to shed light on the people who make it all possible.”
A longtime exhibitor of the annual event, Watsonville-based California Giant’s global family is passionate about delivering the best berries and looks forward to gathering at the Global Show to share its mission.
“We’re thrilled to be back at the Global Show (formerly Fresh Summit) in person and look forward to sharing our dedication to service and high-quality berries,” added Oberman.
Stop by booth 2571 to learn more about California Giant Berry Farms’ vision, its conventional and organic offerings, promotable volume marketing opportunities and more.
For more information:
Kyla Oberman
California Giant Berry Farms
Tel: +1 (831) 247-4386
koberman@calgiant.com
www.calgiant.com