Top businesses and organisations in Scotland's fruit, vegetable and potato industry have come together for the first time to create an ambitious new growth strategy for their sector. At the Royal Highland Show, this new strategy was launched.
'Planting the Seeds of Growth' identifies key recommendations for the sector to play its part in Scotland's overall food and drink strategy, 'Ambition 2030', which aims to double the value of the industry by 2030.
Rural Economy Secretary Fergus Ewing said: “Scotland has some of the healthiest, freshest and highest quality produce anywhere in the world and there are exciting opportunities ahead for our growers and producers across the fruit, vegetable and potato sector. There is no doubt that we face challenges, particularly relating to Brexit, but this sector has huge potential if we can increase consumption, displace imports, and capitalise on our reputation internationally.”
A copy of the strategy can be viewed here.
“The strategy provides a clear ‘road map’ for achieving those aims, to the benefit of farmers, consumers, and the wider rural economy," said Ewing.
"The sector is also key to our wider efforts to improve the nation’s health and well-being, particularly our children and young people, and I look forward to working with the sector to take forward the range of actions.”
Source: thescottishfarmer.co.uk
