Australian citrus shows surprising growth in Canada & Philippines
Canada and the Philippines are now in the top 12 export destinations for Australian citrus, each consuming nearly 6,000 tonnes of fruit a year.
Market access manager with Citrus Australia, David Daniels, said the growth is exciting, particularly as the Philippines economy continues to grow.
"A few years ago those markets were almost non-existent," he said.
"I can't say why that is, but certainly in the Philippines we've put a lot of effort in marketing and working in partnership with the Victorian Government and AusTrade to do point-of-sale material and work with their supermarkets.
"We never really thought it would happen this quickly or we would see such substantial volumes.
"In my first trip to the Philippines I didn't think we'd do much more than a handful of containers per year. Six thousand tonnes is quite a surprise."
source: abc.net.au
