Turkish citrus sales in Saudi Arabia increase by 39%
This equates to over 101 million kilograms of citrus fruit with a total export value of $55.5 million. The announcement was made by the Chairman of the Turkish Citrus Promotion Group Ali Kavak at a gala event held at the Jeddah InterContinental Hotel on Wednesday.
Ali Kavak, chairman of Turkish Citrus Promotion Group said: “A major competitive advantage of Turkish citrus is its superior quality. Our main purpose is to carry out promotional activities in order to increase citrus consumption and improve consumer habits by introducing the nutritional and organoleptic superiority of Turkish citrus.”
source: arabnews.com