In 2017, FEPEX will promote the participation of fruit and vegetable companies in Asian and African international fairs. The idea is to facilitate the opening and consolidation of new markets, which is one of the sector's objectives for this year. The organization will also be promoting the participation of flower and live plant companies in fairs held in France and Germany.
FEPEX will support the participation of associated companies in Asia Fruit Logistica, which will be held from 6 to 8 September in Hong Kong, China, and which is considered one of the main events for the international trade of fresh fruits and vegetables in Asia. The goal is to facilitate the contact of Spanish companies producing and/or marketing Spanish horticultural products with potential customers in the Asia Pacific area (importers and distributors, buyers of supermarket chains, independent traders, the horeca channel and others).
FEPEX will also organise the group's participation in Mac Fruit Attraction, which will be held from 22 to 24 April 2017 in Cairo. The second edition of the fair will take place in the framework of FoodAfrica, one of the most important agro-food fairs in Africa, and will also coincide with the celebration of Africa Food Manufacturing, devoted to machinery and solutions for labelling and packaging, equipment for the treatment and processing of food, as well as logistics and storage.
In the flower and live plant sector, FEPEX will organise a group participation in the most representative fairs of the EU, which is where most Spanish exports are shipped. Some of these fairs include the IPM of Essen, Germany; Paysalia, in Lion, France and Salon du Vegetal in Nantes, France.
In the field of promotion, FEPEX also organises or collaborates in the organisation of reverse missions of international buyers to FRUIT ATTRACTION, which will hold its ninth edition from 17 to 19 October in Madrid, and to the IBERFLORA fair, to be held from 4 to 6 of October in Valencia, and which also counts with the support of the ICEX.