Spar Group announces business solutions
2015 Strategic Initiative
Spar's clients are actively seeking global solutions to better manage workforces while recording and analyzing retail data across the globe. They see Spar as a partner that can provide the overall solution they seek. With its new Global Retail Insights Initiative, Spar will further develop its technology and collaborate with its global partners to better understand the worldwide data collected and implement strategies to get the consumer into the store and personalize their experience. This will all be reported with Spar's proprietary central, globalized tools to monitor, measure, report, analyze and optimize merchandising activities. The Company's ability to innovate alongside its global knowledge of trends and best practices has allowed it to develop global strategic relationships and deliver tangible value at senior levels to some of the world's largest and leading retailers and manufacturers.
Spar's new Global Retail Insights Initiative will allow its Fortune 1000 customers the opportunity to understand retail trends and how to optimally leverage these trends for their in-store sales objectives, providing them a competitive advantage. Jill Blanchard offered that, "While these investments in technology and leadership may have some impact on our profitability in the short term, we believe that it is the key to enhancing our long-term growth prospects, competitive advantage and margins."
New Leadership
Jill Blanchard, CEO of Spar Group, "In addition to our technological investments, we are implementing a Strategic Sales and Account Management process to better position Spar with both our current and prospective clients by restructuring and investing in our Client Services and Sales divisions. To support our strategic initiatives, Spar Group has assigned Todd Bryce to lead International Business Development, appointed Dave Manchester as Senior Vice President of Customer Development, and also appointed Dave Musiel as Senior Vice President of Marketing. Their experience and success across Operations, Client Services, Sales and Marketing are a great fit for Spar and our clients globally."
Jill Blanchard concluded, "The Company and the Board of Directors also extends its sincere appreciation to Patricia Franco, who left Spar effective December 31, 2014, for her dedication as President of Spar International and wish her the best in her future endeavours."
For more information:
James R. Segreto
Spar Group, Inc.
Tel: +1 (914) 332-4100
www.sparinc.com
