Majid Al Futtaim launches new Carrefour city stores in Dubai
The new concept will cater to smaller neighbourhoods across Dubai and will offer quick and easy shopping options, said MAF, which owns the Carrefour franchise in the Gulf.
Carrefour City stores will have up to 4,000 products on the shelves and will be located in an area of 100 to 400 square metres.
The first Carrefour City store will open in November 2014 in collaboration with RTA Metro, the statement said. The company also said that it has plans to expand the concept across the UAE.
“The Carrefour City model, a practice started in France, is developed to answer to the daily shopping needs of the residential and business communities with a focus on fresh food, beverages, groceries and dairy products,” said Franck Rouquet, vice president Majid Al Futtaim Carrefour Market -UAE, Qatar, Oman, Kuwait, Bahrain.
MAF, which owned just 75 per cent in its partnership with the French retailer Carrefour, purchased the remaining 25 per cent stake in the venture for a value of $682.45 million last year.
The retailer also said that it will keep its exclusive partnership with Carrefour until 2025, allowing the company to operate the Carrefour brand in the region.
MAF has been cashing in on UAE’s retail boom as it charts aggressive expansion over the next few years.
Source: gulfbusiness.com
