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Italy: New Fresco Senso range launched at TuttoFood 2013

Francesco Senso launched the new range of fresh-cut fruit products at the fourth edition of TuttoFood, the World Food Exhibition held from 19th to 22nd May 2013 at Fiera Milano.



During the event, where more than 50,000 certified professional operators took part, Fresco Senso, the ready-to-eat fresh fruit brand part of the Agribologna Consortium, launched its new range.

Inside a colourful and captivating stand, the new products of the range - Duetto mix, Rondò and Morsi di Frutta - were launched with a new packaging.

During the fair, Fresco Senso wanted to stress its commitment to research as well as to product and process innovation, which made the company stand out in the market. 

Duetto mix, fresh fruit meets yoghurt. Strawberry and mixed fruit flavours.

Rondò, a 650g assorted fruit tray. Ideal for a party or a picnic, it was extremely popular because of the elegance of the packaging and the high quality of fruit. 

Morsi di frutta, classic ready-to-eat fruit available both in single fruit or mixed fruit combinations - from coconut to pomegranate, from two-fruit salads to seven-fruit salads.



Operators from the H&R and the vending industries saw in Fresco Senso the ideal partner to promote innovative ideas. A success both for Fresco Senso and for the company, which worked non-stop these past few months to promote an original and innovative range for the Consumer and Business markets. 
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