Globally, the challenge of ensuring healthy food, sufficient suitable water, water safety and a healthy living environment are more and more under pressure. The new Knowledge and Innovation Agenda of the Dutch Top Sectors focuses on these topics. The starting point of this agenda contains specific missions related to sustainable agriculture and horticulture and sustainable and valued, healthy food that is accessible and safe.

The Dutch fruit and vegetable sector makes an important contribution to this. Attendees in Berlin are invited to join them during this seminar on Wednesday, February 7th between 12:30 and 2:00 PM.

Program:
12.30 - 12.40 Introduction Knowledge and Innovation Agenda 2024 - 2027
Jack Vera, agricultural counselor at the Dutch embassy in Berlin Provides a brief explanation of the importance of innovation and digitalization in the Knowledge and Innovation Agenda and tells more about activities between the Netherlands and Germany.

12.40 - 12.50 Innovative technologies
Eelke Westra Programm Manager Post-harvest Quality, Wageningen University & Research Presentations of two relevant projects within the framework of the new Knowledge and Innovation Program.

12.50 - 13.00 Data management and application of AI
Marco de Jong, Experience data Practical examples of how data can contribute to making better decisions and optimize results.

13.30 - 13.35 Product Environmental Footprint
Richard Schouten, director Public Affairs Fresh Produce Centre: Consumers, society and politics are increasingly demanding sustainability. The Product Environmental Footprint Category Rules (PEFCR) is a method so that suppliers can uniformly map the Footprint of their products. What role does the PEFCR play in Europe?

13:35 - 13:45 Experience from the daily practice with the PEFCR.
Speaker to be determined.

13.45 - 14.00 Valued, healthy and safe food
Anne Marie Borgdorff, Health Program Manager, Fresh Produce Centre. Get an update about the latest consumption figures, NL Strategies to increase consumption, Alliances, Healthy Lunch movement and more about Veggipedia.

Please register here.

Wednesday February 7, 12.30 - 14.00, RVO lounge Hall 3.2 stand C-25.

For more information:
Wilma van den Oever
Fresh Produce Centre
Tel: + 31 793681113
Email: vandenoever@groentenfruithuis.nl
www.groentenfruithuis.nl