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Sales Manager

Mission Produce is the global leader in the worldwide avocado business, with additional offerings in mangos. Since 1983, they have invested in people, state-of-the-art technology and avocado specific and ripening infrastructure to expertly serve their customers, growers and partners in over 25 countries. The organization owns and operates four packing facilities in multiple global locations including California, Mexico, Peru and UK. The global distribution network includes 12 forward distribution centers in North America, China and Europe, which promote company expansion into new territories and categories. Throughout this history, they have remained rooted in honesty, espect and loyalty to provide a year-round supply of high quality fruit from field top plate. In this dynamic environment and growing business, no 2 days will be the same. Mission has room for a Sales Manager with fresh produce experience leadership skills.

Sales Manager


A People Manager with relations in Retail

  • You will lead a team of professional Sales Coordinators.
  • You will work closely with all functions of the business to develop and implement sales strategies.
  • You are responsible for the strategic Key Accounts.
  • You will be involved in the strategic decisions related to the business of avocado and mango.
  • You will focus on finding and developing new business opportunities and creating value for current customers.
  • With your guidance, market share in Retail accounts will grow.
  • You will work closely with the senior Sourcing Manager.
  • You will implement company programs for retail, concerning pricing, competitive strategy, marketing, category management, promotions and logistics coordination.
  • You will provide accurate sales forecasts and alignment with operations to effectively manage service and inventory  levels.
  • You report to the Commercial Director.


Passion for Sales and Development

Job requirements

  • HBO/BsC degree and working and thinking level.
  • Must have a proven record of experience in the fresh produce sector.
  • Experience with avocado and/or mango or other exotics is a plus.
  • Up to 25% travel to Key Customers.
  • You already live and are settled in the Netherlands.
  • Driver's license and own transport.
  • You communicate clearly and fluently at all levels and you have an excellent command of English. If you have a good command of Dutch, German or other languages, this is an advanttage.


  • Analytical.
  • Team player with leadership skills.
  • Experience in and passion for fresh produce is a big plus.
  • Attention to detail.
  • Stress resistant.
  • Pro Active.
  • Flexible.
  • Problem solver.


Poeldijk, mainly, and Breda, (Hazeldonk). Easily accessible from Rotterdam and The Hague via the A20, A4 and A13 and Breda is via Antwerp, Tilburg and Dordrecht via the A16, E19 and A58.


Starting hours around 8:00/8:30 a.m. and this a fulltime job with a lot of freedom and responsibility in a fun, small and informal team. Salary that matches your experience, challenges and achievements. Mainoffice is in Breda where you work once a week. There is also an office in Poeldijk and a warehouse where the products are stored, packed and ripened. You will work at both locations during the week. Employment conditions are appropriate to the position within this ambitious company.


Mission Produce has outsourced the Recruitment and Selection for the vacancy of Sales Manager to FreshRecruitment. For more information, please contact Jan Willem Tolhoek, who can be reached by phone on +31(0)6 821 831 03 and by email [email protected]. Applications exclusively via

Detailed information about the organization can be found at



FreshRecruitment is specialist in Food & Agri vacatures voor Bachelors en Masters. Onze mensen zijn vakkundige professionals die als zelfstandig ondernemer samenwerken. Wij werken met een omvangrijke database, social media en gerichte wervingscampagnes. International recruitment met een groot netwerk (o.a. Europa, Aziƫ, Afrika, Zuid-Amerika) De marktgebieden zijn: Food, Agri, Retail (FMCG/ OOH), Levensmiddelentechnologie, Food Technology, Nutrition, Biobased, Life Sciences, Animal Scienes, Agro chemicals, Veterinaire pharma, Techniek, Horticulture, Plant Sciences, Organic Agriculture, Sierteelt en Tuinbouw. De functiespecialisaties, zowel vaste als interim posities zijn: General Manager(s), Directie, Sales & Marketing, Financieel, Human Resources (HRM), Operations, Logistiek (Supply Chain), Inkoop, Buyer, Trader, Research & Development (R&D), Voedingsmiddelentechnoloog, Nutritionist, Kwaliteit (QA / QESH), Engineering, Projectmanagement en Procestechnologie.