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Strong market response

China: Cyprian citrus promoted in Shanghai

This morning, the Shanghai branch of Qingdao Guguo Enterprise and Cyprofresh Citrus Sedigep (PO) Ltd. from Cyprus hosted an event at the Huizhan import wholesale market to promote imported citrus from Cyprus. Tasting of the fruits and freshly squeezed juice and free gifts attracted many consumers visiting the market.




 
Cyprus is located in the Northeast of the Mediterranean region and is the third biggest island here surrounded by Turkey, Syria, Egypt and Jordan. The climate here is the typical Mediterranean climate, with over 300 sunny days a year, perfect for the growth of citrus fruits. This promotion event is focused on Ortanique citrus hybrid and grapefruits. The aim is to get consumers familiar with the characteristics and taste of these fruits.





Ortanique citrus hybrid and grapefruits from Cyprus

According to Mr. Zhong from the Shanghai branch of Qingdao Guguo Enterprise Ltd, "The supply of citrus fruits from Cyprus lasts from February till May. The Ortanique orange (a citrus hybrid) is a special variety - a hybrid of mandarin and orange, and thus it has the good qualities of both species. The skin is bright orange in color and its flesh is very tender and extremely juicy. Normally the juice of a fruit accounts for over 60% of the total weight.

Another variety promoted at the event was the Cyprus grapefruit, also with a high percentage of juice. This variety is also rich in sugar and can be stored for a long time. This batch of grapefruits imported from Cyprus is the Star Ruby variety. Their skin is yellow, but the flesh is red with no seeds and a smooth texture. Such grapefruits can well meet the needs of Chinese consumers to make fresh juice."




For more info about Cyprus citrus fruits
Please contact:

Mr. Zhong
Shanghai branch of Qingdao Guguo Enterprise
Cellphone +86 185-2155-1556
Author: Yang Shuang
Publication date: