Waitrose increases banana prices by 4.1%
Other stores like Tesco, Asda, Sainsbury’s and Morrisons are expected to follow suit to maintain profitability. Waitrose also attributed the price increase to the fall in Sterling’s value which has hit import prices.
Analysts Mintec said UK import prices for bananas have risen to £810 a ton, up nearly 18% since March 2016.
Alistair Smith, of international co-ordination group NGO Banana Link is optomistic about the increase as he believes it will help farmers: “This price increase is a step in the right direction and means growers will lose less money per box.
“But costs for growers are rising much faster than retail prices in the UK and I would urge other retailers to follow Waitrose.”
source: mirror.co.uk