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From steam cooked beets to beet juices

US: Revamping beets

“Despite their myriad health benefits, beets typically have a ‘grandma’s borscht’ reputation”, says Emily Spring of Love Beets. This company challenges that stigma that beets are unappetizing and hard to use with their fun, fresh, and convenient beet products.

“We’ve worked hard to develop consumer-friendly steam cooked beets, marinated baby beets, beet juices, and soon-to-market beet bars,” said Spring. Recently, Love Beets rolled out a line of beet juices (Organic Beet Juice, Beet Juice, Cherry Berry Beet Juice) that have enjoyed an enthusiastic reception in the USA market. Love Beets is dedicated to providing no-mess, no-fuss beet products and invests in developing recipes that showcase how versatile, delicious and exceptionally nutritious the root vegetable is.

Love Beets appeals to a diverse demographic: while there’s certainly a hotspot cluster of fans on the East Coast, shoppers across the country are responding to the company’s all-natural, mostly gluten-free and vegan products. “We’re seeing a growing trend of fitness and natural foods influencers who love our beets because of our modern and fresh branding, along with lifelong beet fans who enjoy the convenience of preparing their favorite beet recipes without having to do the messy, time consuming prep work.” 

The company’s beets are grown seasonally on family farms in the European union. Love Beets products can be purchased in the USA, Canada, Australia, New Zealand and the United Kingdom.

For more information:
Emily Spring
Love Beets
Tel: (+1) 856-457-8712