North America Edition
Roots Hand Cooked Vegetable Crisps have made their crunchy debut at Booths stores in Lancashire.
The crisps are made from carrots, parsnips and beetroot grown in Lancashire and across the UK by Huntapac - a leading grower and supplier of vegetables which has a rich Lancashire heritage dating back to the Second World War.
Thinly sliced and hand cooked in pure sunflower oil and lightly seasoned with salt, Roots are being stocked in selected Booths stores across Lancashire.
Booths is the first retailer to stock the snack which until now has only been available through wholesalers.
This bolsters Huntapac’s relationship with the leading Northern retailer which it has been supplying with raw vegetables for the last 20 years.
Rachel Alty, account manager at Huntapac, says: “We are very excited to be launching Roots direct to consumers for the very first time and it is a real treat to see them in Booths’ stores. Booths has an excellent reputation for supporting local producers and we are pleased to be strengthening our relationship with them. We hope people in Lancashire will enjoy Roots and that the Huntapac story and the Lancashire heritage will resonate with consumers who are keener than ever to know how and where their food is produced.”
Huntapac’s Roots Hand Cooked Vegetable Crisps with a pinch of sea salt will be available in 50g bags and will retail at 89p.
They will be stocked in the lunchtime and snack area of Booths stores at stores including Fulwood, Penwortham, Lytham, Garstang, Longton and Hesketh Bank.
The crisps are made from vegetables grown in Lancashire and across the UK. They are thinly sliced and cooked by hand in pure sunflower oil for a super crunchy texture before being seasoned lightly with salt. No artificial colourings, flavourings, preservatives or other additives are used.
Huntapac has supplied vegetables to Booths for more than 20 years. They supply carrots and parsnips as well as turnips, Chantenay carrots and mixed punnets of prepared carrots, cauliflower and broccoli.
For more information visit www.huntapac.co.uk
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