Lori Taylor, founder and CEO of The Produce Moms™, will once again appear at The Wellness Experience by Kroger® in Cincinnati, Friday, August 20, 2021, this time as a featured guest emcee on the main stage for the Veggie Eating Contest.
This will be the fourth time, at the request of Kroger, that Lori has represented the produce industry at the festival co-founded by Kroger and singer Jewel. Lori will be joined on the main stage by Kroger’s vice-president of produce/floral, Miguel Garcia, who will kick off the produce eating contest.
In October 2018, Lori participated in the first Kroger Wellness Experience in Cincinnati, which was then called Wellness Your Way. At the inaugural festival, Lori was on hand to meet and greet festival attendees as a Kroger health brand ambassador and appeared on the main stage to discuss fresh produce with wellness icons Tony Horton, Joy Bauer and Mark Sisson. She returned in 2019 at The Wellness Your Way festivals in Denver and Cincinnati where she appeared on the Food as Medicine stage and as a panelist for the Dietitians Pick presentation.
“I have been honored to represent the produce industry at all of Kroger’s Wellness Festivals. This is exactly the right place to engage consumers who understand the wellness benefit of eating a diet rich in fruits and vegetables, as well as “newbies” interested in making the commitment to a healthier lifestyle.”
“As an expert, influencer and trusted Kroger partner, Lori brings the message to life of incorporating fresh fruits and vegetables as part of the wellness movement,” says Colleen Lindholz, president of Kroger Health. “We recognize the importance of having the produce industry represented in a relatable, fun, delicious way.”