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No physical event in Singapore this year

Asia Fruit Logistica to take place fully virtual

Asia Fruit Logistica will not be held in physical form this year. Instead, the organization is moving to a new digital format in November 2020. It will be called Asia Fruit Logistica ON and it aims to give the thousands of exhibitors and visitors that would normally attend in physical form a platform for them to connect, do business and to continue to grow their business in Asia this season.

“Asia Fruit Logistica ON has arisen out of the of COVID-19 challenge,” explains Will Wollbold commercial director of Asia Fruit Logistica. “Especially after the past months, you will know that there’s a solution for every problem in business, and Asia Fruit Logistica ON is our solution for you to achieve your business goals in Asia. It has become clear now that we can’t host our physical event in Singapore in November, so we’re working hard with a specialist software company based in Asia to develop Asia Fruit Logistica ON as a digital alternative.” Andrew Phua, Executive Director, Exhibitions and Conferences, Singapore Tourism Board, adds: “Asia Fruit Logistica continues to be a valued partner for Singapore, and we are proud that they have teamed up with a leading Singapore tech company to build their digital event.”

Asia is the world’s fastest growing market for fresh fruits and vegetables and crucial to the growth of the fresh produce business around the world. Asia Fruit Logistica has helped promote this growth in Asia as the primary meeting point for global suppliers and buyers from across Asia for more than ten years. This will also be the case in 2020.

“It’s important buyers and sellers come together in Asia this year too,” explains Wollbold. “Of course, we’re disappointed, we’ve worked very hard with our expo partners in Singapore, but all over the world borders are closed and business travel is very difficult. SoAsia Fruit Logistica ON is our response to these challenges. It’s in the very best interests of every single exhibitor and trade visitor at Asia Fruit Logistica .”

Asia Fruit Logistica ON is all about bringing buyers and sellers together. This is a meeting place online that uses the latest software for business matchmaking and meeting scheduling. In short, it finds you the most suitable contacts for your business, and then helps you to schedule formal business meetings at the time you want to have them during the core trade show days 18-20 November 2020.

Asia Fruit Logistica organizing team and its global network of representatives is now contacting every exhibitor and potential new companies to discuss how they can maximise the results of their digital participation at Asia Fruit Logistica ON. Trade visitor booking will open soon.

For more information:
Susanne Tschenisch
Tel: +49 30 3038 2295
Email: susanne.tschenisch@messe-berlin.de
www.asiafruitlogistica.com


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