With climate change, the CIPC ban, and the ban on insecticides and many other phytosanitary products, potato producers work hard to offer varieties meeting these new challenges. According to Léa Roussineau of Europlant France, we need varieties that have it all: taste, tolerance to diseases, good harvest yields and good conservation, without forgetting a good washability.
“We are faced more and more often with extreme weather events, where periods of rain alternate with periods of drought. Our Jelly variety is a rather rustic variety which proved itself in recent years. It was able to wait for the rain to fall and gave good harvest yields.” Jelly is very popular on the French market, just like the semi-early Georgina variety.
Another variety promoted by Europlant France is the firm flesh Allians. Resistant to mildew, this variety primarily developed within organic agriculture. Today, it has been integrated in most agroecological specifications. “In France, every large retailer has its own requirements which our varieties must meet. The consumer is attentive to the culinary segmentation, the origin of the product and the price criterion.”
Europlant France was created in 2002 by the family business ets Roussineau and Europlant Germany to develop and multiply the varieties of Europlant Germany in France. Today, more than 15,000 tons of plants are sold for varieties destined for the fresh market and the industry.
The developed varieties include: Allians, Georgina, Glorietta, Honorata, Jelly, Marabel, Milva, Monique, Rumba and many more. Europlant France will be present at Fruit Attraction in Madrid, at the Europlant Germany booth: Hall 20 Booth A16.