The conclusion of the Chilean cherry season has elicited mixed evaluations. On one hand, the season mirrored the previous campaign in terms of volume, with a notable increase in prices, suggesting a successful outcome. Conversely, some analysts have deemed it unfavorable, highlighting impending challenges that necessitate immediate attention. Despite anticipated reductions due to adverse weather conditions, including significant rainfall in November, the volume of cherries shipped remained consistent with the 2022 campaign.
China emerged as the primary market, absorbing the majority of the cherry exports. Overall, 413.979 tons were distributed globally, maintaining the previous season's level. Specifically, exports to China experienced a 3.3% increase, reaching 377 thousand tons. Manuel Jose Alcaino, in his "Analysis of cherry season results and projections," critiques the optimistic perspective, cautioning against complacency that could diminish market competitiveness. Alcaino forecasts a progressive increase in cherry shipments, predicting volumes of 526.641 tons, 583.088 tons, and 636.145 tons for the upcoming three seasons, respectively. He emphasizes the necessity for market diversification to accommodate the projected annual growth of approximately 20 million boxes.
Source: blueberriesconsulting.com