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Produce podcast adds new show

The Fresh CrEd co-hosts, Craig Slate and Ed Bertaud, and their team are expanding their program to address the needs of today's evolving produce industry and bring continued value to loyal listeners.

"It's been an exciting ride over the last three years. We have grown The Fresh CrEd from two friends with a passion project to share our experiences in fresh produce into a real platform exploring fresh produce leaders while pushing relevant industry information to the masses," said Slate, The Fresh CrEd co-founder and chief executive officer, SunFed®.

The show has evolved into interviews with fresh produce industry leaders about their life journeys into fresh produce. Now, the show is adding The Credible Vegetable report with Paul Manfre. Manfre's show will launch today and drop every Friday.

"Paul will discuss current and produce industry-relevant topics and close with a dry veg market report looking at the previous and current week and future pricing and trends. Our goal with Paul's report is to reach past the front office of the produce world and connect with produce sales teams, produce managers, and passionate consumers looking for insight into our world of fresh produce," said Slate.

Manfre is known as The Red Bell Pepper King and is a fresh produce aficionado.

"I hope that we reach a wider audience for the fresh produce industry and bring greater awareness to consumers. I aim to make the novice in produce an expert and share my produce experience of over 50 years, from humble beginnings on a pushcart in New York City to growing and shipping produce, nationally and internationally. You are invited to stroll down memory lane with me as we help increase your understanding and consumption for all of us," Manfre said.

"I'm also thrilled to see how we continue to expand from what began as online conversations between myself and Craig. These days, most of our conversations are taking place live at the largest fresh produce shows in the industry. Most recently, I had the opportunity to "fly solo" at SEPC's Southern Exposure in Tampa, Florida. However Craig and I will reunite for our 3rd Viva Fresh Expo podcast on April 13, 2024," ​​said Bertaud, co-founder, The Fresh CrEd and director of retail sales, IFCO.

The Fresh CrEd team thanks its industry friends and trade associations that have supported them since the podcast's inception. These groups include the Texas International Produce Association, International Fresh Produce Association, Organic Produce Network and Southeast Produce Council.

"Our supporters have been essential to our cause and success. Having dedicated podcast facilities and access to key industry stakeholders has been vital to our evolution," said Slate.

For more information:
The Fresh CrEd

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