Crunch Pak®, a producer of sliced apples, is now offering fresh sliced pears to retail customers. Available in a 7-ounce package, the Opera sweet sliced pears will be available to customers nationwide beginning in mid-September.
The company first introduced its fresh cut pear technology at United Fresh Produce Association where the product won the 2019 Innovation Award in the best fruit category.
Slicing pears was an original goal of Crunch Pak when the company started in 2000 but the technology didn’t exist to get the quality and consistency consumers wanted so the company kept working on research and development, said Megan Wade, product development and marketing manager.
“This was a team effort to develop and perfect the proprietary technology that allows us to slice pears and still keep the integrity of the product,” Wade said.
The company is using the tagline, “Perfectly Ripe, Delightfully Aromatic,” to communicate the essence of the sweet, sliced pears to shoppers.
For more information:
Megan Wade
Crunch Pak
Ph: +1 (509) 888-7634
megan.wade@crunchpak.com
www.crunchpak.com